Since money is tight, is it really a good time to start an online business? You bet, according to Entrepreneur magazine.

“To begin with, internet startups have low overhead and startup costs–as low as $3,000, thanks in part to inexpensive, yet robust e-commerce software and services on the market. What’s more, the business can be set up in a home office attended to at nights and on weekends, allowing new entrepreneurs to keep their day jobs. In addition, many budding entrepreneurs can set up their online businesses in less than one week,” outlines Entrepreneur.com.

What separates successful start-ups from those that fail during economic downturns? Wharton Entrepreneurial Programs co-director and Professor of Management Raffi Amit says entrepreneurs who get started now “will be in a better position because they will be lean and super efficient with less competition.” He notes that a positive side effect of the economy is the ability to negotiate with vendors for better deals, which helps reduce expenses.

We, at eDirectory, are one step ahead.  We are proud to announce our new Starter Kits.  With these, you get the eDirectory software, hosting, our portal package, business listings and on-site training from one of our professional trainers for a very low price.  These kits have the essentials for getting a business off the ground including the personalized advice that you will get from our customized training session.

These offering have been designed to keep your efforts simple.  You purchase the license, we populate your directory with listings and then you get trained on how to sell your directory so that you can get business advertising dollars.

While it will be challenging to compete with the major retailors, with our innovative software and the business know-how that we provide, you will have the essential ingredients during this recession while so many other people wait to ride out the current economic times.